#1

In the last couple of weeks, both Threads and TikTok kinda copied Twitter.

But that’s nothing new for social apps. Its par-for-the course…

^{(Brilliant visual from Axios)}

#2

This Tweet breaking down 50 of Barbie’s Marketing stunts went super viral.

And social media managers have a new set of memes to master!

#3

This interview changed the way I see Adam Mosseri. Highly recommend a listen.

Plus, you get a peak behind-the-scenes at how some decisions are made at Instagram (& Threads). Such as… when to just copy another app!

#4

Engagement on Threads reportedly dropped off a cliff post-launch.

But its still very early days…

The first round-up of new features dropped on Thursday… and then Elon went with a, let’s say… hasty?… Twitter rebrand.

^{(Credit The New York Times)}

#5

🤣