The Keyword
Read what matters in marketing in 3 minutes or less
Apple may drop Google as its default search
'AI Max' goes well beyond keyword matching
ChatGPT offers detailed product recommendations directly in chat
OpenAI explores a social layer for ChatGPT.
WhatsApp and Instagram deals under legal fire again
Googl's ChatGPT-style tab goes li
How Google, Meta, and TikTok Are Betting on Influencers
Reddit Cofounder joins bid to buy TikTok US, as platform expands tools
Perplexity’s Comet browser takes on Chrome with AI-powered search.
Amazon is testing a new feature that lists products it doesn’t sell, directing shoppers to buy from merchants’ websites
Google tests ‘AI Mode,’ bringing ChatGPT-style responses to Google.com
Amazon’s ‘Brand+’ Turns Shopping, Browsing & Streaming Data into Smarter Ads
